PLA Design Studio—a leader in landscape architecture—sought a brand evolution that reflected its modern philosophy, technical precision, and sustainable design ethos. The existing identity no longer mirrored the studio’s level of sophistication or its growing influence in the industry. The challenge was to craft a brand system that felt as intentional and timeless as the environments PLA designs.
OGK® led a complete rebrand, grounded in deep discovery and strategic alignment. From logo development and visual identity to collateral, digital design, and web experience, every touchpoint was rebuilt from the ground up. The new identity blends structure and artistry—balancing bold minimalism with organic motion. The website was designed to serve as both portfolio and narrative, seamlessly showcasing PLA’s expertise through an immersive, intuitive user experience. Comprehensive brand guidelines were developed to ensure visual consistency and integrity across every medium.
The rebrand elevated PLA Design Studio’s market perception, strengthening client trust and positioning the firm as an innovator in sustainable landscape design. With a unified visual language and digital presence, PLA now communicates the same excellence through its brand that it delivers in its work.
OGK® helped PLA Design Studio cultivate more than a brand—it grew a legacy of design with purpose.